Is WordPress good for e-commerce?

So you want to create an eCommerce website and sell products online. and WordPress seems to be the most popular platform for launching an eCommerce store. This is the question I always hear from people who want to make their own eCommerce business. Is WordPress good for e-commerce? Should I use WordPress with Woocommerce? Is it enough powerful and flexible?

Here you may ask yourself about WordPress. that WordPress good for e-commerce?

In this post, we are going to find out the answer

There are many factors that enable a WordPress site to be successful: content quality, keyword research, backlinks, on-page SEO, and more. However, it’s the choice of theme that impacts your website most directly. The theme is what brings everything together in the end. It’s the face of your website. If a web visitor stays on your website for more than a few seconds, they’re getting a very good impression of you as a business owner.

Build your e-commerce website for just $3.88/month

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When you look at WordPress you may be wondering, “Can WordPress be used for e-commerce?

WordPress seems to be the most popular platform for launching an eCommerce store. This is the question I always hear from people who want to make their own eCommerce business. Should I use WordPress with Woocommerce? Is it enough powerful and flexible?

Read my article about Best WordPress Plugins in 2022

The short answer is YES!

Whether WordPress is good for e-commerce depends on your company and your requirements. For some businesses, WordPress is a great solution for selling products online. For other companies, WordPress falls short of expectations and requirements, making it a less than ideal solution.

To help you decide whether a WordPress eCommerce website is best for your business, let’s take a look at some of the pros and cons of building your eCommerce website on WordPress

Benefits of Using WordPress for Ecommerce Businesses
WordPress can be used for e-commerce and offers numerous great advantages. Here are some of the benefits of using WordPress for your business:

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1. It offers plugins for adding e-commerce functionality

Is WordPress good for e-commerce?

The best part of building a WordPress site is plugins. With the help of plugins, you can build a website that has all the features you need for your business. If you want to have an ecommerce website, WordPress has a great and easy to use ecommerce plugins that can be used to sell products on your website.

One of the most popular WordPress ecommerce plugins is WooCommerce. With WooCommerce you can:

  • Design eye-catching product pages
  • Optimize your site for search engines
  • Customize product pages quickly
  • Use various payment methods
  • Use various shipping options
  • Have the VAT calculated automatically
  • This ecommerce plugin has tons of great features that you can use to turn a WordPress site into an ecommerce store.

There are dozens of other plugins you can use to design your ecommerce store, including:

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TrustPulse: Helps you track your customers’ interactions.
Cart Recovery: Helps you to encourage people who leave the shopping cart to make a purchase.
WP Product Review Lite: Helps you interact with your product reviews.
Sucuri: Keep your side safe.
Plugins allow you to choose the features you need for your site. This can benefit your business as it can help simplify the process of creating your website.

2. There are thousands of free wordpress themes for wocommerce

is wordpress good for ecommerce?
WordPress themes for woocommerce

One of the main advantages of WordPress is it offers 1000+ free eCommerce themes that are very easy to use and have a professional look and feel. and all the themes are customizable you can customize any WordPress theme to match your brand

WordPress offers over 8,000 themes for your website with over 1,200 ecommerce templates to use to build your website.

With so many options available, you can create a custom website that will suit your business needs.

3. It’s search engine friendly

One of the best things about building a WordPress ecommerce website is building a Search Engine Optimization (SEO) friendly website. If you want people to find your products when they search for them on a search engine like Google, you need a website that is ranked optimized.

WordPress allows you to implement plugins to get your website ranked in search results.

You can use a plugin like YoastSEO to create an SEO-friendly website for your ecommerce store. With this plugin, you can optimize pages on your website to get a good performance in ranking.

Because your pages are SEO-friendly, you’ll increase the likelihood of ranking high in relevant product searches and attract qualified prospects to your page.

Cons of Using WordPress for Ecommerce

Aside from the advantages, there are also disadvantages to choosing WordPress as your ecommerce site builder. Here are some downsides to a WordPress ecommerce website.

4.It was not designed specifically for e-commerce

While WordPress has plugins that can be used to make your website ecommerce friendly, it is not an ecommerce website builder. You can build dozens of different types of websites with WordPress.

Since WordPress is not geared towards ecommerce, you may be forgetting about some important features that you need for your ecommerce store. You can just forget about these features because you don’t think about them or you don’t know if a plugin is available for that feature.

For example, if you haven’t thought of getting a shopping cart abandonment plugin, you will be completely missing this feature since you haven’t installed a plugin for it. However, such features are usually built in on an e-commerce platform so you don’t have to think twice about them.

Forgetting such features can affect your sales.

Some plugins don’t work well together

One of the biggest problems with WordPress is getting all of the plugins working. Some plugins may not be compatible with each other. This can cause problems when trying to build your website.

If you are inexperienced in building a website, you may not be able to find a solution to these problems. As a result, you may have to forego some features or use lower quality plugins, which can negatively impact your business.

Are There Any Alternatives to Building an Ecommerce Website?

There are many platforms you can use to build an ecommerce website. The three most popular platforms are:

  • Shopify
  • BigCommerce
  • Squarespace

These website builders are designed for selling products online and creating an ecommerce friendly website. They offer dozen of templates and ecommerce features, from shopping cart recovery to website security, to help you build the ecommerce website you need.

Is WordPress Good for Ecommerce? YES it is, but there are better options
While WordPress is a great website building option, it may not be the best option for building the website you need, you will need to find the time to create your website yourself. If you are new to design, this can be a frustrating process.

A great alternative to building a WordPress ecommerce website is investing in a Web developer .


Can I make a Ecommerce website with wordpress?

To make an ecommerce website using WordPress you need to install and configure woocommerce plugin. this plugin convert your website to an online shop.

WooCommerce has more than 5 million active installations and 3800 + positive ratin

Can I sell digital products with wordpress?

WordPress with the help of woocommerce plugin will be able to sell 5 types of product

  1. virtual products
  2. downloadable products
  3. grouped products
  4. external products
  5. and variable products

Can Elementor be use with WooCommerce?

One of the best wordpress page builders for woocommerce is elementor Both the Pro and Free versions of Elementor are 100% compatible with WooCommerce. Elementor Pro also has a special set of features that help you showcase your WC products anywhere on the site, in any way you choose


If your store is brand new, or if you are just looking to build a simple product catalog website, WordPress and Woocommerce together will do the job for you. However, if you want a more advanced solution for your e-commerce business, then you might want to go with a dedicated e-commerce platform like Shopify or Big Commerce.

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Vahid Sediqi

Vahid Sediqi

Vahid Sediqi is a WordPress and web designing expert, content creator and blogger that helps you to define the right goals for your website and make it become digitally successful with the existing or newly created website.

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